Peter Heard

Peter Heard

Peter Heard Welsh Committee Member

Peter Heard
Welsh Committee Member

Born in 1944, Peter spent the first 18 years of his career at the Bank of England during which time he was seconded to the City EEC Committee and became a Personal Assistant to the Chief Cashier and his Deputies.

Seeking a totally different challenge, in 1980 Peter bought Tregynon, a remote run-down 14th Century farmstead in the foothills of the Preselis. It was not long before Tregynon was awarded the PCNP award and became one of Pembrokeshire’s leading tourism products featuring in most good food guides and being voted Dyfed Hotel of the Year.

Peter also became heavily involved with a number of local associations, being elected as Chairman of each at varying times. In 1994, when he was Chairman of the Regional Tourism Company for South and West Wales, he was invited by the C.B.I. to address a conference on tourism in London and in 2006, he was made an Honorary Member of the British Hospitality Association (Wales) and of the Wales Association for Self-Catering Operators, both in recognition for his services to Tourism in Wales.

Peter has been a Fellow of the Chartered Management Institute, a Fellow of the Tourism Society and is also a Licentiate of the Royal Photographic Society. He is a JP (now retired) and was also appointed by the Prime Minister to be an Independent Member of the Prison Service Pay Review Body for a period of 5 years.

Peter has also been a member of the Friends of Pembrokeshire Coast National Park for many years joining its Executive as a Trustee seven years ago. He became Chairman of the Friends in 2011 a position he held for five years.

Despite advancing years he continues to maintain a keen interest in tourism and together with his wife keeps his hand in by providing farmhouse snacks and B& B to walkers in the Preselis. He remains Chairman of his local Tourism Association, a position he has held for some 14 years.

Apart from his family, fine-art landscape photography, music, food and wine, Peter’s other keen interests are walking, wildlife, the environment, and sport. He has a passion for cooking the wonderful produce of Pembrokeshire which is only surpassed by his love of eating it!

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