Getting the most from your digital marketing is so much easier when your PMS data and your marketing software tools are all in one place.
Our HTK Horizon customer engagement platform automatically pulls together data from your PMS, your spreadsheets, or any other source.
It takes the headache out of juggling your data, and makes it easy to target your campaigns using information such as guests’:
• Reservation history (including room type)
• Interests and preferences
• Average spend
Stop gifting profit margin to the OTAs
We believe that hotels should take control of the relationship with each new guest, so that next time they book with you, they do so directly. After all, direct bookings are much more profitable, and Horizon is the perfect tool to help.
“Horizon has allowed us to target and segment our customer database much more effectively… It has totally transformed our approach to digital marketing.”
Marijke Morris, Commercial Manager, Stoke by Nayland Hotel, Golf & Spa
Horizon is a complete solution for data capture and preference management. Embed Horizon’s web forms directly into your existing website to grow your subscriber base. And build forms and landing pages to learn what each guest is interested in – and put them in control of the type of information they receive from you.
More than email marketing: A complete solution for customer engagement
✓ Beautiful messages that look great on any device
✓ SMS, app-push, web forms, landing pages & more…
✓ Real-time reporting on each of your campaigns
✓ A complete solution for preference management
✓ Powerful, but easy to use
✓ All the support you need from our dedicated team
We work closely with a growing number of hotels using our Horizon software to significantly improve their email marketing results. Find out more by visiting www.htk.co.uk/hotel.
You can download our free guide full of practical tips to help you harness your PMS data for better email marketing results